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Meta launches #SheMeansBusiness to empower Bangladeshi women entrepreneurs

by Tech and Teen April 10, 2022April 5, 2022
written by Tech and Teen April 10, 2022April 5, 2022
Meta launches #SheMeansBusiness to empower Bangladeshi women entrepreneurs

Meta, formerly known as the Facebook company, is expanding its #SheMeansBusiness program to Bangladesh to provide women entrepreneurs with the skills, connections and technology required to build and grow their businesses online. It has been launched in partnership with the ICT Division’s Aspire to Innovate (a2i) program, Bangladesh Women Chamber of Commerce and Industry (BWCCI), and LightCastle Partners.

Small and medium businesses are the backbone of Bangladesh’s economy, contributing close to 25 percent to the country’s GDP. During the COVID-19 pandemic, local entrepreneurs faced unparalleled challenges – especially women-owned businesses. Many adopted online platforms to stay resilient and continue engaging with customers.

“Every day, we see women entrepreneurs overcoming odds and coming online to build their businesses. This not only transforms their lives and communities, but also has an overwhelmingly positive impact on the economy. We are excited to bring our #SheMeansBusiness program to Bangladesh as part of Meta’s commitment to support women-owned businesses and help propel the country towards a more resilient, inclusive and digital future,” said Beth Ann Lim, Director of Policy Programs and Government Outreach for Asia Pacific and Global Head of #SheMeansBusiness at Meta.
According to Meta’s analysis, more than 70 percent of female-led businesses on Facebook in Bangladesh were set up during the pandemic. Since 2021, women have created 40 percent of the country’s entrepreneurship-focused Facebook groups.

“Even though small businesses are using online platforms, there is a gap in knowledge on how to leverage digital tools effectively to engage with existing and potential customers and expand businesses. We are happy to partner with Meta and help provide access to a series of workshops and online learning tools that will help Bangladeshi women entrepreneurs survive and thrive,” said Anir Chowdhury, Policy Advisor at Aspire to Innovate under the ICT Division and Cabinet Division.
“Successful women entrepreneurs contribute to their families’ well-being and the country’s economy. We are excited to work with Meta to empower more women in both urban and rural areas with skills and resources so they can lead by example,” said Selima Ahmad MP, President and Founder of BWCCI.

#SheMeansBusiness is now active in 38 countries around the world. Meta and its network of partners have trained more than one million women globally. Today, Bangladeshi women are joining the community. To learn more about how Meta supports women-owned small businesses, see: https://shemeansbusiness.fb.com/

About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

 

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