Walton Group introduces new brand ‘Safe’ for electrical goods

The country’s electronics giant Walton Group has introduced one more brand named ‘Safe Electrical Solutions’ for manufacturing and marketing world-class safe, eco-friendly and energy efficient electrical appliances in the domestic market.

The group’s higher officials of the local company formally started the journey of their new brand ‘Safe’ through cutting cake at Walton Factory in Chandra, Gazipur on February 4 last.

The function was attended by Walton Group’s Managing Director SM Shamsul Alam, Director SM Rezaul Alam, Deputy Managing Director Md. Alamgir Alam Sarker, Executive Director Yusuf Ali, Deputy Operative Director Abdullah Al Mamun, Safe Electrical Solution’s Chief Executive Officer (CEO) Sohel Rana, Head of Sales Syed Kahinur Rahman, Brand Manager Jakibur Rahman and other senior officials of the company.

Speaking at the event, Safe CEO Sohel Rana said, “Safe started its journey to deliver safe and highest standard electrical appliances. In this context, Walton established electrical appliances manufacturing unit with advanced machineries of Europe and America at Walton factory. Research and Development Center as well as Quality Control Department have been set up where a group of skilled engineers and designers are working. They are manufacturing electrical appliances in line with the International Electrotechnical Commission (IEC) standards.”

Safe’s Head of Sales Syed Kahinur Rahman informed that initially, they started the marketing of different sorts of LED light, multi-plug or extension socket, circuit breaker and ceiling fan. Gradually, they will manufacture and deliver other sorts of electrical goods like table fan, chargeable fan, electric switch-socket etc, he added.