Xiaomi diversifies its Audio category in Bangladesh

Xiaomi, global technology leader, today introduced two new audio products in Bangladesh – Mi True Wireless Earbuds and Mi Earphones Basic. The brand entered the audio category early this year with the launch of Mi Pocket Speaker 2 and is now diversifying the portfolio with these new additions.
Mi True Wireless Earbuds
Mi True Wireless Earbuds feature a truly wire-free design with no strings attached. With the intuitive touch controls, one can manage their music, attend calls, or even activate voice assistant with a simple tap on the earbud. Additionally, the Binaural multi-function buttons also provide protection against accidental contact of the earbuds. Only 4.1g, each earbud is lightweight, compact and comfortable to wear.

The product supports a new generation Bluetooth 5.0 technology for a faster and more stable connection. The Mi True Wireless Earbuds are equipped with intelligent environment noise reduction technology allowing users to even attend calls or enjoy music with perfect audio quality experience in crowded spaces. With a 40 mAh single headset battery, the Earbuds come in a mini charging case and offer up to 4 hours of continuous playback and a total of 12 hour long battery life.

Mi Earphones Basic
Mi Earphones Basic features an Ultra Deep Bass with a third generation balanced damping system that enhances sound and air flow, producing vivid stereo effects. Designed to deliver balanced sound and good treble performance, the aluminum sound chamber also adds to the durability of the product making it scratch and slip resistant.

The high quality silicon earbuds are designed to fit snugly and the main body is ergonomically angled to fit the ear for long lasting comfort. The anti- slip design also prevents it from dropping out easily during intense use. Users can control music or attend to calls conveniently with the simple press of a button. Mi Earphones Basic is compatible with Xiaomi phones, Android and iOS devices.
Ziauddin Chowdhury, Country General Manager, Xiaomi Bangladesh said, “We are delighted to add two new products to our audio category in Bangladesh. We as a brand are taking the necessary steps to expand our product portfolio in Bangladesh and these products are designed to offer consumers an enriched audio experience. Compact and light in nature, the Mi True Wireless Earbuds are the perfect choice for all those who love the wireless experience while the Mi Earphones Basic offers music lovers the Ultra- Deep Bass effect for a well- balanced sound. We hope that Mi Fans and music lovers will have a great experience with both these products.”

Availability
The Mi True Wireless Earbuds come in the white colour and are available at a price of BDT 2999.
Mi Earphones Basic are available in silver & black colours and will be offered at a price of BDT 449.
Both products will be available for purchase starting 18th December across all Authorized Mi Stores in the country.