Country’s largest e-commerce Daraz Bangladesh (daraz.com.bd) has been providing its finest services in various parts of the country for the last six years. As a result, millions of Bangladeshis are now enjoying the ease of e-commerce from home. There is no end to Daraz’s business innovations to develop the customers’ standard of living, one of which includes Daraz Village. This simply provides the e-commerce services to people living in the remote areas of the country.
What is Daraz Village and its Purpose?
The main objective of the Daraz (daraz.com.bd) Village project is to connect the rural people with e-commerce and gaining their trust. Free Wi-Fi zones are being created in village markets to help customers
and sellers gain access to Daraz online shopping in Bangladesh. This process involves an agent who helps local customers to make purchases on the app and orders products on their behalf. In this case, the customer can benefit both ways by not only ordering the product but also by enlisting their own product on the website for selling purpose. One of the biggest benefits of Daraz Village is that the customers can enjoy the best products at the best prices from any corner of Bangladesh without having their own smartphones.
Number of Daraz Villages and Future Plan
So far 95 Daraz Villages have been launched in 21 districts of Bangladesh and the company has a plan to launch a total of 260 Daraz Villages by the end of this year. As Daraz Village is working with the objective to create a rural customer base, in future they will provide free internet access through WiFi hotspot for better experience.
Daraz is the leading online marketplace in South Asia, empowering tens of thousands of sellers to connect with millions of customers. Daraz provides immediate and easy access to 10 million products in more than 100+ categories and delivers more than 2 million packages every month to all corners of its countries. Daraz is a mall, a marketplace and a community for its customers. It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations.
To overcome the logistics challenge in its markets, Daraz has built its own logistics company specifically designed for e-commerce operations – Daraz Express (known as DEX) – to raise the standards for the industry. Daraz is also helping existing and new logistics providers digitize. In 2018, Daraz was acquired by Alibaba Group, and is proud to carry its part of the mission to ‘make it easy to do business anywhere in the era of the digital economy’. As part of the Alibaba ecosystem, Daraz is leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payments and logistics to drive growth in its markets.