ASUS, the global leader in AI PCs and business innovation, launched its ASUS Expert Series Business portfolio in Bangladesh. The initiative marks a significant step for ASUS in expanding its business-centered lineup for local organizations and institutions.
ASUS Expert Series lineup includes ASUS ExpertBook P1, P3, and P5 laptops, along with ExpertCenter Desktop PCs and All-in-One solutions. Designed for enterprises, this new series delivers AI, multilayer security, and maximum reliability. The ASUS Expert Series, already successful worldwide, now brings such world-class technology to Bangladesh.
Equipped with advanced features like Copilot+ AI capabilities, ExpertGuardian centralized IT management, and enterprise-grade encryption, the lineup aims to make professional workflows smoother and more secure. These devices have built-in AI tools, conferencing features, and energy-saving functions tailored for professional and educational environments.
The laptops of the Expert series ensure US military-grade durability standards and integrate a range of protective elements, including NFC login, webcam privacy shutters, and SSD-level security. The devices also come with EPEAT certification, emphasizing sustainability and energy efficiency. These features align with the growing need for dependable, secure, and environmentally responsible technology in workplaces that are adapting to hybrid and remote setups.
Mr. Rex Lee, the Corporate Vice President of ASUS, APAC Commercial General Manager of the System Business Group, said: “ASUS has consistently led the industry in consumer technologies, from OLED laptops to Next-Gen AI PCs and gaming devices. This leadership is built on relentless innovation and uncompromising quality. With the introduction of the ASUS Expert Series in Bangladesh, our goal is to replicate the same success in the commercial business segment. We are committed to empowering modern enterprises with secure, intelligent, and future-ready solutions that meet the demands of the AI era.”
The ASUS Expert Series will be available across Bangladesh from next month through authorized ASUS Business partners. Pricing for the ASUS ExpertBook P1 starts from 49,500 BDT, the ASUS ExpertBook P3 is priced at 107,000 BDT, while the ExpertBook P5 flagship model will be priced from 1,40,800 BDT. The company will provide commercial support and a 3-year international warranty to ensure long-term service reliability for customers.
